Blogging

Why Blogging is Important for Your Business

Interestingly, blogging started out as a way for individuals to share their experiences or opinions on a topic with their friends online and the greater public. Today, however, businesses have realized the usefulness of blogs to bring in customers and enhance their online presence. Blogs can serve multiple purposes from a marketing perspective, all of…

Make Social Media Work For You

Too many times businesses undervalue social media. The truth is 91% of online adults use social media regularly (Hubspot). If your consumers are on social media, than you need to be too. But social media isn’t just a chore for businesses to update constantly, it’s a source of marketing that can enhance your business presence,…

email

Does Email Marketing Really Work?

The short answer is, yes, but only if you are doing it right. In fact, according to MarketingSherpa, 91% of adults in the U.S. like to receive promotional emails from companies they do business with. In order to effectively conduct an email marketing campaign, you must be mindful of the consumer’s wants. The last thing…

The Importance of Visuals

 The Importance of Visuals When digital marketing experts talk about visuals, they do so with a strong sense of urgency. From the moment visuals were first able to be used on the Internet, there has been a serious movement to get more out of what we can see on a website. Today, movies that used…