One of the more powerful ways to increase traffic to your website is to use images that people find interesting. Good images can increase your website exposure and get you better search engine results on Google. If you do it right, then some of your images will go viral and bring you more exposure than…
Any Internet marketing expert will tell you that there is significant value in adding video to your website, but there are those nagging doubts that pop up to prevent you from utilizing videos. Every marketing process has its myths and misconception, but few myths are more damaging than the myths about video marketing that prevent…
For the average person, there is a myth that all young people (Millennials and younger) bypass the printed media and only use digital information. But in a 2013 report done by the Newspaper Association of America, approximately 68 percent of people ages 18 to 24 read printed newspaper advertisements. Not only do they read the…
Each time Google releases a new algorithm change it sounds like the company is unleashing a new Batman villain. First it was the Panda, then it was the Penguin, and then we saw the Hummingbird. But these were not one-time upgrades, nor are these terms used to describe the same algorithm. These terms refer to…
For a very long time, the number of website domain extensions that were available was very limited. If you had a personal or business website, then you used .com. If you had a government website, then you used .gov. If you owned the website of a charitable organization, then you used .org. If you ran…
Over the past several years, Google has been changing the rules associated with keyword and search results. When the Internet was young, search engines were not very sophisticated and a website could get a lot of traffic by cramming as many keywords as possible onto a page. When users started to complain about content quality,…
Google is always trying to evolve into the ultimate online service for anything that users would ever need and that includes honest reviews for businesses. Google reviews have been around for several years and they are one of the best kept secrets in the Internet marketing world. What Are Google Reviews? Google reviews are business…
There are several working parts that go into bringing any website to life and they include site development, the web address, and hosting. The website itself can also be broken down into dozens and dozens of component parts, but none of those component parts mean anything if the site is not properly hosted. Before any…
Most marketing professionals know that the many advances in technology have made creating effective advertising a real challenge. With a DVR, people can now watch their favorite shows and skip right past the commercials. Internet advertising is simple enough to bypass and many marketers are concerned that consumers are also bypassing the advertisements in magazines…
When you are new to the idea of owning a website, then a lot of the terms that marketing experts will throw around can seem foreign to you. Most business owners have a strong independent streak in them that prevents them from asking questions and that only helps to compound the confusion. That is why…