Your company logo, for many people, is your company’s primary source of identification. Your logo is a summary of your company and it is supposed to create mind share within your target audience. When people see your logo, they should think about your company and doing business with your company. That makes your logo a…
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When we first bring up the idea of social media management to new clients, we are frequently met with blank stares. We understand the confusion, so let us ask the question for you: Why does my company need someone to post things on Facebook for me? It is a legitimate question and we have an…
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One of the services that we offer is professional online content for your website. Inevitably, when discussing online content with our customers, the question is raised as to why a website needs professional content. As the website owner, no one knows your business like you do. So why can’t you just write your own content…
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A company logo is one of the most important marketing elements your organization will ever own. Your logo appears on your business cards, letterhead, marketing materials, and it is all over your website. That is why you should contact us and allow our professionals to create your logo for you. What makes your logo so…
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You can find plenty of information on why it is important to leverage social media to gain exposure for your website, but very few people tell you how it really works. Why is it important to have a Twitter account and an Instagram account? Don’t they basically do the same thing? When you work with…
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How many times have you been asked to describe what your company does and, no matter how hard you try, you still wind up with blank looks from your audience? But the moment you bring out a brochure, you suddenly see your audience’s eyes light up with understanding. A brochure is more than just some…
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These days, technology has created the illusion that the do-it-yourself method is the best way to do things. But when you are trying to run a business, doing some things yourself can actually be counterproductive. For example, printing your own business cards can sound like a great idea, but there are several benefits to letting…
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You do not need to be a web design expert to be able to identify the five cardinal sins of web design. Anyone who owns a website and relies on that website to generate revenue should take the time to become familiar with the different design elements that can turn traffic away and cost you…
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Good Internet marketing requires many different elements to be successful. It is more than just having an active social media page or having effective content on your website. A strong Internet presence requires you to utilize the resources that are available and maximize them to your benefit. When you talk about Internet marketing, you will…
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Your company blog should be a magnet that attracts new traffic to your website and helps to expand your business. The most important rule about maintaining a blog that acts as an important part of your online marketing efforts is to add new and relevant content each and every day. But there are other guidelines…
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