Last week we talked about business cards and how they’ve more or less proven themselves as timeless pieces that have a place in anyone’s overall marketing strategy. In that same vein, we have postcards – which are a fantastically simple, yet low-cost sales tool that are easier to use than ever. For businesses large and…
DetailsDon’t let the naysayers fool you – the business card is far from dead. In fact, it’s still among the most valuable tools in a business owners’ arsenal. While everyone talks about bumping phones together, using apps to pass information and self-sharing – the truth is that the business card still has plenty of life…
DetailsThese days, technology has created the illusion that the do-it-yourself method is the best way to do things. But when you are trying to run a business, doing some things yourself can actually be counterproductive. For example, printing your own business cards can sound like a great idea, but there are several benefits to letting…
DetailsIn digi-land, 2013 will likely go down as the year that organizations began to whole-heartedly endorse different tactics for digital marketing in a big, big way. In fact, it’s probably the year that digital media made itself must have and dare we say – has become socially acceptable? So what’s in store for 2014? Time…
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