We implemented a targeted SEO strategy for G. DeLuca & Sons Masonry, focusing on improving organic search performance for key landing pages. As a result, from January 1 to August 15, 2024, the company saw a 194.65% increase in organic Google search clicks (551 clicks) and a 138.49% increase in search impressions (152,695 impressions) compared to the previous period. Additionally, the website experienced a 23.55% improvement in click-through rate and a 142.95% rise in the number of users.

A notable success was the homepage, which achieved a 19.83% increase in clicks and a 22.86% rise in impressions compared to the previous period. Similarly, the concrete step repair page saw significant traction with a 7.69% increase in clicks and a 176.68% rise in impressions. These results demonstrate the effectiveness of our SEO efforts in driving relevant traffic and improving user engagement, positioning G. DeLuca & Sons Masonry for continued digital growth and increased lead generation.