Unique. Compelling. Original. All in all, eye-catching.
That’s what you want right? Otherwise, you’ll get lost in the shuffle. We’ll make it so your logo represents you… just in picture form.
We are an award winning Staten Island logo design and advertising company and we will work with your ideas and deliver a logo design that will blow your competition out of the water.
How it works:
Competition & Reference Research
First, we’ll take a look at what your competitors are up to…and then we avoid that. However, we will take notes on general patterns and trends that are prominent in the industry. While we want your logo to be distinct from your competition, we don’t want it to be so left field that your audience is scratching their heads wondering what business you’re in.
Brainstorming & Concept Design
For us, this is the fun part. We’re a creative group; so getting those creative juices flowing won’t be an issue. We will come up with a bunch of initial ideas and then work from there. This is the step in which establish a general design direction, one that is tailored specifically to match your brand.
Variations of Initial Concepts
A first draft is just a first draft after all. We’ll take our raw ideas from the previous step and generate actual logo-y looking images. It’s getting more and more real by the second! Your logo is almost ready for presentation.
What does your font say about you? With so many fonts to choose from, it can be overwhelming to pick just one. That’s why we’re here! We’ll pick out a font so perfect you’ll never look back…Helvetica who?
This is it! At this stage we’ll present you with a bunch of different logos, each varied slightly from the other but all customized to meet your brand. You can either pick the logo you love and we’ll start implementation on our graphic materials or we’ll workshop the one you like best and tweak it until you love it.
Blogs are a fantastic means to keep your site active and demonstrate your know-how of the industry. Blog posts can be shared across social media as a way to promote your site and can help your SEO. Active blogging presents your business as an expert in the field, up-to-date on the latest trends, and humanizes your brand. There are plenty of other benefits of blogging, including improving conversion rates, but the bottom line is: a blog on your site is important. It’s also a lot for a business owner to keep up with, which is why we do it for you! We consider blogging an integral part of web design and are committed to creating and maintaining a blog section on your site. Our content writers are capable of creating authoritative knowledgeable posts for any industry. Want your blog’s voice to be a little more laid back and friendly? Your wish is our command!
Expanding your niche of the marketplace, strategizing your future and marketing what you have to offer to your customers…these all start with one initial move: branding your business. Your innovations, services and merchandise can all be boiled down to one catchall essence of what you have to offer. THIS is your brand.
Let Tom & Co. help you develop your brand image into the iconic, renowned company that you’ve dreamed of. A fantastic logo can help insure that consumers will flock to your products and services again and again.
Here are some examples of our total branding packages: